000 | 00557 a2200193 4500 | ||
---|---|---|---|
020 | _a0070611432 | ||
041 | _aEn | ||
082 |
_a658.8 _bMAR |
||
100 | _aWalker , Orville C. | ||
245 |
_aMarketing strategy _ba decision-ficused approach |
||
250 | _a05th ed. | ||
260 |
_c1992 _aNew Delhi _bTata McGraw-Hill _g2006 |
||
300 |
_bill. _c26 cm. _axx,346 p. |
||
650 | _aMARKETING MANAGEMENT - STRATEGY | ||
650 | _aMANAGEMENT | ||
700 | _aMullins , John W. ;Boyd , Haper W. ;Larreche , Jean-Claude | ||
856 | _uwww.tatamcgrawhill.com | ||
942 | _cSR | ||
999 |
_c31110 _d32657 |