000 00688 a2200241 4500
999 _c1650
_d1650
003 ISURa
008 171127b xxu||||| |||| 00| 0 eng d
020 _a0070406936
041 _aEnglish
080 _bMAS
082 _a658.8
100 _aMason; Ralph E.
_954404
245 _aMarketing
_bPractices and principles
250 _a3rd
260 _c1980
_aNew York
_bMcgraw hill book company
_g1980
300 _bill.
_c23 cm.
_a[viii].424 p.
650 _aPROMOTION AND SELLING
_954405
650 _aMARKETING MANAGEMENT
_92859
650 _aTHE PRODUCT
_954406
650 _aTHE CONSUMER MARKETS
_954407
700 _aRoss Herbert L.
_aRath Patricia Mink
_954408
942 _cSR
_2ddc