000 | 00688 a2200241 4500 | ||
---|---|---|---|
999 |
_c1650 _d1650 |
||
003 | ISURa | ||
008 | 171127b xxu||||| |||| 00| 0 eng d | ||
020 | _a0070406936 | ||
041 | _aEnglish | ||
080 | _bMAS | ||
082 | _a658.8 | ||
100 |
_aMason; Ralph E. _954404 |
||
245 |
_aMarketing _bPractices and principles |
||
250 | _a3rd | ||
260 |
_c1980 _aNew York _bMcgraw hill book company _g1980 |
||
300 |
_bill. _c23 cm. _a[viii].424 p. |
||
650 |
_aPROMOTION AND SELLING _954405 |
||
650 |
_aMARKETING MANAGEMENT _92859 |
||
650 |
_aTHE PRODUCT _954406 |
||
650 |
_aTHE CONSUMER MARKETS _954407 |
||
700 |
_aRoss Herbert L. _aRath Patricia Mink _954408 |
||
942 |
_cSR _2ddc |