TY  - GEN
AU  - Baran,Stanley J .
AU  - Davis,Dennis K .
TI  - Mass communication theory: Foundations  ferment and future
SN  - 0534561632
U1  - 302.2 
PY  - 2003///
CY  - Australia
PB  - Thomson
KW  - COMMUNICATION THEORY
KW  - MASS COMMUNICATION THEORY
KW  - FOUNDATIONS,FERMENT AND FUTURE
UR  - www.wadsworth.com
ER  -