TY  - GEN
AU  - Panwar , J. S.
TI  - Marketing in the new era : combating competition in a globalizing economy
SN  - 817036633x
U1  - 658.800954 
PY  - 1997///
CY  - New Delhi
PB  - Response Books
KW  - MARKETING
KW  - MANAGEMENT
KW  - MARKETING - INDIA
ER  -