Advertising that works (Record no. 48478)

MARC details
000 -LEADER
fixed length control field 00533nam a22001817a 4500
003 - CONTROL NUMBER IDENTIFIER
control field ISURa
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170201b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1557381690
International Standard Book Number 9781557381699
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.131
Item number FEA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Fearon , Robert
9 (RLIN) 30160
245 ## - TITLE STATEMENT
Title Advertising that works
Remainder of title how to create a winning advertising program for your company
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Chicago
Name of publisher, distributor, etc Probus
Date of publication, distribution, etc 1991
300 ## - PHYSICAL DESCRIPTION
Extent [viii] , 205 p.
Dimensions 23 cm.
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title the entrepreneur's guide
9 (RLIN) 30161
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element ADVERTISING
9 (RLIN) 11104
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Lending Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Public note
    Dewey Decimal Classification     Lending Collection Agricultural Library Agricultural Library Lending Section 01/02/2017 512.50   659.131FEA 246733 30/11/2017 01/02/2017 Lending Books Donation