Marketing research in a marketing environment (Record no. 31936)

MARC details
000 -LEADER
fixed length control field 00435 a2200169 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0256079773
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number DIL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Dillon , William R.
245 ## - TITLE STATEMENT
Title Marketing research in a marketing environment
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 1987
Place of publication, distribution, etc Boston
Name of publisher, distributor, etc Mosby College
Date of manufacture 1990
300 ## - PHYSICAL DESCRIPTION
Dimensions 24 cm.
Extent xxiv,853 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Madden , Thomas J. ;Firtle , Neil H.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Sheduled Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Main Library Main Library Reference Section 05/11/2009   658.83DIL 94289 05/11/2009 0.00 05/11/2009 Sheduled Reference