Guerrilla marketing research (Record no. 31190)
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000 -LEADER | |
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fixed length control field | 00490 a2200169 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0749448997 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.83 |
Item number | KAD |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kaden , Robert J. |
245 ## - TITLE STATEMENT | |
Title | Guerrilla marketing research |
Remainder of title | marketing research tecniques that can help any business make more money |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Date of publication, distribution, etc | 2006 |
Place of publication, distribution, etc | London |
Name of publisher, distributor, etc | Kogan Page |
Date of manufacture | 2007 |
300 ## - PHYSICAL DESCRIPTION | |
Dimensions | 23 cm. |
Extent | xiv,232 p. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | MARKETING - RESEARCH |
Topical term or geographic name as entry element | MANAGEMENT |
856 ## - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | http://www.kogan-page.co.uk |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Sheduled Reference |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
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Main Library | Main Library | Reference Section | 24/07/2008 | 658.83KAD | 79252 | 24/06/2015 | 1155.00 | 24/06/2015 | Sheduled Reference | |||||
Main Library | Main Library | Lending Section | 24/07/2008 | 658.83KAD | 79253 | 24/06/2015 | 1155.00 | 24/06/2015 | Lending Books |